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ST.MARY'S UNIVERSITY DIGITAL LIBRARY

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Advertising and promotion : an integrated marketing communications perspective / by Belch, George E. Publication: Boston, Mass. : Irwin/McGraw-Hill 2001 . xx, 795, GL13, EN22, CR3, IN19 p. : ol. ill. ; | 29 cm. Date: 2001 Availability: Items available: Business Library Circulation [659.1] (1),
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Advertising and promotion : an integrated marketing communications perspective / by Belch, George E. Publication: Boston, Mass. : Irwin/McGraw-Hill 2001 . xx, 795, GL13, EN22, CR3, IN19 p. : ol. ill. ; | 29 cm. Date: 2001 Availability: Items available: Postgraduate Library Circulation [659.1] (2),
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Start up marketing : an entrepreneur's guide to advertising, marketing, and promoting your business / by Nulman, Philip R., Publication: Franklin Lakes, NJ : Career Press, 1996 . 287 p. ; , Includes index. 26 cm. Date: 1996 Availability: Items available: Business Library Circulation [658.1/11] (1),
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Advertising and promotion : an integrated marketing communications perspective / by Belch, George E. Publication: Boston, Mass : Irwin/McGraw-Hill, 1998 . xxii, 762 p. : , Rev. ed. of: Introduction to advertising and promotion. 3rd ed. 1995. 29 cm. Date: 1998 Availability: Items available: Business Library Online Available [659.1] (1),
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Advertising, promotion, and other aspects of integrated marketing communications / by Shimp, Terence A. Publication: Mason, OH : Thomson/South-Western, 2007 . xxii, 629 p. : , Rev. ed. of: Advertising, promotion & supplemental aspects of integrated marketing communications. 6th ed. c2003. 29 cm. Date: 2007 Availability: Items available: Business Library Online Available [658.8/2] (1),
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