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- Branding (Marketing)
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Authors
- Adair, John Eric,
- Armstrong, Michael,
- Bryon, Mike.
- Burridge, Roger.
- Carté, Penny.
- Fox, Chris,
- Green, Andy,
- Haig, Matt.
- Hancock, John.
- Ind, Nicholas.
- Kaden, Robert J.
- Kapferer, Jean-Noël.
- Larkin, Judy.
- Martin, Vivien,
- McNeil, Ruth.
- Oliver, Sandra.
- Regester, Michael.
- Rowan, Will.
- Wilson, John P.
- Yadin, Daniel L.
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