Cases in marketing management /
by Bernhardt, Kenneth L.,
Series: The Irwin series in marketing Published by : Irwin, (Burr Ridge, IL :) Physical details: xiv, 754 p. : ill. ; 25 cm. ISBN:0256122466.
Subject(s):
Marketing
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Management
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Case studies.
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Marketing
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Decision making
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Case studies.
Year: 1994
Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Business Library Circulation | Non-fiction | 658.8 (Browse shelf) | 1 | Available | BL0001304 | |
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Business Library Circulation | Non-fiction | 658.8 (Browse shelf) | 2 | Available | BL0001153 |
Includes bibliographical references.
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