Essentials of marketing research /
by Dillon, William R.
Series: The Irwin series in marketing Published by : Irwin, (Homewood, IL ; | Boston, MA :) Physical details: xviii, 556 p. : ill. ; 26 cm. ISBN:0256081123.
Subject(s):
Marketing research.
Year: 1993
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Business Library Circulation | Non-fiction | 658.8/3 (Browse shelf) | 1 | Available | BL0002392 |
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| 658.83 Market Research In practice | 658.83 Market Intelligence | 658.8/3 Marketing research : | 658.8/3 Essentials of marketing research / | 658.8/3 Marketing research : | 658.83 Marketing Research | 658.83 Marketing Research |
"Free instructor's copy ... Not for sale"--P. 4 colophon.
Includes bibliographical references and indexes.
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