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Relationship marketing

Additional authors: NetLibrary, Inc.

Published by : Wiley, (Chichester :) Physical details: xviii, 217 p. : ill. ; 25 cm. ISBN:0470856785 (electronic bk.).

Subject(s): Relationship marketing. | Communication in marketing. | Electronic books.

Year: 2002

Online resources:

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Item type	Current location	Collection	Call number	URL	Status	Date due	Barcode
E-Books	Business Library Online Available	Ebooks	658.8/12 (Browse shelf)	http://192.168.0.11/FIRS%20LIBRARY%20E-%20RESOURES/marketing=%2052/ebooksclub.org__Relationship_Marketing__Dialogue_and_Networks_in_the_E_Commerce_Era.pdf	Available

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Previous	658.8/1 ProActive sales management :	658.8/1 Sales Management and Organisation	658.8/1 The art of mastering sales management /	658.8/12 Relationship marketing	658.812 The Relationship Marketer	658.8/12 Customer Relationship Management /	658.8/2 Advertising, promotion, and other aspects of integrated marketing communications /	Next

Includes bibliographical references and index.

Electronic reproduction. Boulder, Colo. : NetLibrary, 2003. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.

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