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Quantitative models in marketing research

by Franses, Philip Hans,
Additional authors: Paap, Richard. | ebrary, Inc.
Published by : Cambridge University Press, (Cambridge, UK ; | New York :) Physical details: xiii, 206 p. : ill. ; 26 cm. Year: 2001
Online resources:
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Ebooks 658.8/3/015118 (Browse shelf) http://192.168.0.11/FIRS%20LIBRARY%20E-%20RESOURES/marketing=%2052/ebooksclub.org__Quantitative_Models_in_Marketing_Research.pdf Available

Includes bibliographical references (p. 196-201) and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2003. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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