Solomon, Michael R.
Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. - 4th ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2006. - xxxii, 592 p. : col. ill. ; 28 cm.
Includes bibliographical references (p. 551-562) and index.
0131449680
2004025605
Marketing--Vocational guidance.
HF5415.35 / .S65 2006
658.8/0023/73
Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. - 4th ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2006. - xxxii, 592 p. : col. ill. ; 28 cm.
Includes bibliographical references (p. 551-562) and index.
0131449680
2004025605
Marketing--Vocational guidance.
HF5415.35 / .S65 2006
658.8/0023/73