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Powerful public relations a how-to guide for libraries / [electronic resource] : Rashelle S. Karp, editor. - Chicago : American Library Association, 2002. - ix, 86 p. : ill.

"For the Library Administration and Management Association."

Includes bibliographical references (p. 71-79) and index.

Synergy in library public relations, marketing, and development activities / Katharina J. Blackstead and Eric C. Shoaf -- News releases, photo releases, public service announcements / Paula Banks, with contributions by Patricia J. Marini and Mary S. Wilson -- Library publications / Paula Banks, with contributions by Mary S. Wilson, Patricia J. Marini, and Lori M. Norris -- Web-based public relations / Chandler Jackson -- Exhibits / Dorothy Christiansen and Chandler Jackson -- Interactive multimedia programs via touch screen kiosks and CD-ROMS / Susan M. Hilton -- Planning special events / Debora Meskauskas -- Desktop publishing and image / Ann Hamilton -- Public relations lessons : selected annotated bibliography / Andrea L. Miller.


Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2003.
Available via World Wide Web.
Access may be limited to NetLibrary affiliated libraries.

ISBN: 0838998984 (electronic bk.)

Subjects--Topical Terms:
Libraries--Public relations--United States.
Bibliothèques--Relations publiques--États-Unis.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: Z716.3 / .P69 2002eb

Dewey Class. No.: 022.7/0973